comp card (also called composite card, z card or sed card) is a marketing tool for actors and especially models. They serve as the latest and best of a model’s portfolio and are used as a business card; Having been around for many years as the essential marketing tool for a model and are likely to retain this standing because they are an inexpensive way to effectively and professionally showcase.
Peter Marlowe in London invented models composites in 1965, which were then printed on paper to an A4 format. The format was changed in 1972 to an A5 card format, for filing purposes, and a few other companies started publishing cards for the model industry under different trade names since Peter Marlowe had registered the Trade Mark “Model Composite” in Europe and the USA. Among these was Sebastian Sed who traded under the name Sed Cards, which are sometimes mis-pronounced as Z (“Zed”) or Set cards. The publishing house of Marlowe Press stopped trading in 1990 and the words “models composites” and “comp cards” became generic within the model industry.
Whether you’re breaking into the modelling business or looking to update your composite card, we can offer our professional and industry expertise to help move your career forward. We include everything you need to get started. If you already have photos, we can customise a modelling comp cards for you and print it within a few days.
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Food Photography can make food taste better as often it is the layout and look of a dish that really sells the product and the taste. At Grafixphoto, we understand that to market food correctly there are a few points that make the service that we offer for our food photography great.
When offering stock photography for food packaging our professional chef cooks and layout to the dish for the photograph. The of course provides a quality image which the text is layed over the image to sell the product in a highly visible and unique designer packaging that can all be provided by Grafixphoto.
Grafixphoto also provides stock photography for menus and advertising boards in restaurants and cafés, With a complete range of food stock images that are available on request or by booking our photographers you could have them take the photographs from your kitchen as a complete business package for your website, leaflets and other marketing materials that you use.
NO sorry we are not holding a photography competition this time, we have decided to enter some instead.
This image was entered into a competition to encourage students to view the engineering that goes into the things around us and how it effects our daily lives. We mixed three areas within the image to offer design/concept with a image of the everyday object.
What you are seeing in this image is a steel disabled access rail against a modern building design.
The vent type covering is meant to attract the rising heat and to steel the building as a ‘Eco building’ along with a modern design finis.
We added the engineering drawing to add a engineering side to the image. If you are an engineer you would be fully aware that the drawing is incorrect for the rail.
With the modern age and speed of today’s information a business does need to have a regular photographer if they do not have already. It is common for business to hire a photographer for certain events and times during the year, but with the constant flexibility and changes within the market its becoming more important to have a photographer around for marketing.
Businesses who are up to date understand the needs to market the business and make good use of the on-line medium, and most marketing people will tell you that for promotions, your text to image ratio needs to be around 75% and some would say 50%. Our way of thinking is that if you can get the information across in a image there is no need for text and that with the 3-5 seconds that you have to impress people to read the text, image is everything.
As I am a person that shows examples of what I am writing about, its important to make the pages stand out and my point come across such as you would in you own publications and marketing.
lets look at this product:
For many of you looking you can see speedy car which is exciting, the other not so much but do you know why? Well with out a long story on the psychology the view imagines them self in the car and it looks fast.
A company needs to have a large number of images taken per year, it includes a story of the business, what you have purchased, your new staff, research, awards facilities and lots more.
The idea of the packages is to provide a more complete service around the year with the photographer and your business.
For example, a package may include this range of photography: Products, premises, staff and facilities as well as the Christmas party.
Fashion houses or limited production may want 4 photo shoots plus a story of development following the history of the service or product development or the team behind the developments that they make to show the achivement, This encourages workers pride and self worth in the company and gives them goals to work towards.
Buying a package often means that the final price is considerably lower than having an ad hoc service and is worth considering. Simple ask us for a quote and then you can take it or leave it.
Posted February 3rd, 2010. Add a comment
For the sale of products, on-line or in publications you need to have images that sell the products. This part of the website is not for clothing photo shoots, if you are looking for clothing, please see our fashion photography service.
Most product photography comes from three forms of photography and are tailored to meet certain requirements:
- Pack shots
- Product placement
- Style
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Posted February 3rd, 2010. 1 comment